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The First 30 Days of a School Sponsorship: Setting Up for Success

by Donna Mingo | Aug 13, 2025 | Schools Sponsorship, Terry Johnston

Winning a new sponsor is a milestone worth celebrating. But what happens after the agreement is signed matters even more. The first 30 days of a school sponsorship set the tone for whether the relationship becomes long-term or fizzles out. Deliver on Promises...

Why Real Estate Firms Are Natural School Sponsors

by Donna Mingo | Aug 13, 2025 | Schools Sponsorship, Terry Johnston

When schools think of sponsorship, they often picture local retailers or small service providers. Yet, one of the strongest and most reliable categories is real estate. Schools and real estate agencies share a natural alignment: both are deeply connected to the local...
Social Media for Sponsorship: Building a Community, Not Just a Following

Social Media for Sponsorship: Building a Community, Not Just a Following

by Donna Mingo | Aug 12, 2025 | Media, Terry Johnston

Social media can be a powerful tool for acknowledging sponsorship in schools — but it must be done within policy, without implying endorsement. The goal is to link the sponsor to the initiative they’ve supported, focusing on student benefit. Focus on the Initiative...
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Terry Johnston – Director
Phone: +61 419 757 896
Email: tj@sponsorshipready.com.au

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