by Donna Mingo | Aug 13, 2025 | Schools Sponsorship, Terry Johnston
Winning a new sponsor is a milestone worth celebrating. But what happens after the agreement is signed matters even more. The first 30 days of a school sponsorship set the tone for whether the relationship becomes long-term or fizzles out. Deliver on Promises...
by Donna Mingo | Aug 13, 2025 | Schools Sponsorship, Terry Johnston
When schools think of sponsorship, they often picture local retailers or small service providers. Yet, one of the strongest and most reliable categories is real estate. Schools and real estate agencies share a natural alignment: both are deeply connected to the local...
by Donna Mingo | Aug 12, 2025 | Media, Terry Johnston
Social media can be a powerful tool for acknowledging sponsorship in schools — but it must be done within policy, without implying endorsement. The goal is to link the sponsor to the initiative they’ve supported, focusing on student benefit. Focus on the Initiative...