Clubs have a real opportunity to attract real sponsorship dollars

With the right strategy, tools and support.
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Club Sponsorship Supercharger

Grass roots sports clubs, associations and sports authorities are often very good at attracting donations. The are a valued part of the community. With the right strategy and tools, sports teams, clubs and associations can unlock value, and establish successful sponsorship programs that deliver this value back to sponsors, members and their communities. With sponsorship revenue, sports groups can invest in additional equipment, infrastructure or support to benefit their members.

Before reaching out to Sponsorship Ready our Football Club had very basic procedures in place on how to approach sponsorship. With the tools provided in the program and the guidance of Terry, our club has had instant results. In a short period of time our club is well on track to having our highest sponsorship ever. I highly recommend Sponsorship Ready to any sporting clubs wanting to up their sponsorship game.

Michael Kenny​​​​
Football Operations Manager, Batemans Bay Sea Hawks

Our 3 Step Framework

Step 1 - Strategy

We explore the sponsorship assets of your sports organisation or club, unlocking substantial value in the process. Typically, we uncover 25% to 50% more sponsorship opportunities than previously considered.

Step 2 - Tools

Involves crafting a comprehensive set of sponsorship sales tools tailored to showcase your organisation’s reach and impact within the community, effectively presenting the potential for prospective partners.

Step 3 - Support

We provide coaching and establish a support framework for your organisation’s sponsorship seekers, enabling them to effectively bring your compelling proposition to the market and forge valuable partnerships.

Testimonials

“Terry’s strategic approach, professionalism, and deep understanding of sponsor engagement helped us unlock opportunities we hadn't thought possible. Thanks to his efforts, our college now enjoys stronger industry connections and increased support for our initiatives. We are grateful for his partnership and highly recommend his program to any school looking to grow its sponsorship network.

- Principal, St Rita's

"The Currumbin Beach Vikings Surf Life Saving Club pursued Sponsorship Ready to boost revenue, especially with COVID-19 challenges ahead.
I'm confident we'll offer real returns to sponsors post reopening. Impressed with the professional process and outcomes."

- Michael Sullivan, CEO, Currumbin Beach Vikings

"Sponsorship Ready is a program ideal for a club in that it helps to truly showcase our reach and impact in the community. In our case, as a golf club, we are a powerful conduit to a particular audience. Being coached on how to leverage this, understand a sponsor's objectives and deliver partnership platforms that meet these were key to our success. We have grown our sponsorship base by 400%. It's become sustainable, and now funds new initiatives at the club.
I recommend any club listen to the presentation at the very least, for the Keperra Golf Club, doing the Sponsorship Ready program was a great investment."

- Gavin Lawrence, General Manager, Keperra Country Golf Club

"Thanks to Terry Johnston and Sponsorship Ready, St Laurence's College successfully hosted the Confraternity Rugby League Carnival. Terry's expertise in sponsorship and relationship management was invaluable in achieving our goals. I highly recommend Sponsorship Ready for any school seeking sponsorship, marketing, or community relationship solutions."

- Chris Leadbetter, Principal

"Working with Sponsorship Ready has been a seamless and highly professional experience. From my initial virtual meeting with Terry to engaging a professional photographer for our sponsorship invitation booklet, the process has been clear, well-structured, and incredibly supportive. Terry and Lisa have provided step-by-step guidance, ensuring my team and I could contribute effectively to achieve a high-quality final product.

One of my initial concerns was ensuring compliance with Department of Education policies around sponsorship. Terry has taken this seriously, providing clear explanations on how to attract sponsorship in a way that aligns with all necessary protocols. His expertise and mentorship have given me confidence in the process, making this an easy and exciting journey.

We are now ready to launch to potential partners, and I have every confidence that this collaboration will yield significant benefits for our students."

- Principal, NSW

"From point of initial contact the team at Sponsorship Ready were thoroughly professional.

Attention to detail was absolutely first-class in terms of promotional material and getting ready to approach potential sponsors. The experience of the Sponsorship Ready team allowed us to look at our school, and the potential opportunities available, through a very different lens.

The team at Sponsorship Ready are able to show schools very clearly, using contextually similar examples, how their local community can support school programs and initiatives through sponsorship.

Putting together the Sponsorship invitation document provided a valuable opportunity to highlight the wide variety of initiatives undertaken at the school."

- NSW School Principal

My team and I have had a positive experience working with Terry and his team so far. Even though I haven’t gone to market yet, the team has been incredibly supportive and proactive. They’ve provided valuable insights, clear guidance, and have been consistently responsive to our needs. Their knowledge of effective sponsorship campaigns has been very insightful and my staff have been upskilled with information that will help the school for many years to come.  The templates and documents that they provide, has made it easy to put together our marketing campaign and has also made the process smooth and enjoyable. I feel confident moving forward with their continued support.”

- Principal, NSW

Are you a smaller club/organisation?

Is your club or organisation on the smaller side?
Explore our affordable sponsorship solutions tailored just for you.
Visit our Club Sponsorship Supercharger page for more details.

Your Invitation

Join us for a complimentary 30-minute discovery call with Terry Johnston, Director of Sponsorship Ready, where you’ll uncover strategies tailored to your club’s needs for succeeding in sponsorship.