by Donna Mingo | Jul 1, 2026 | Sponsorship Advice, Sports And Event Sponsorship, Terry Johnston
Why Does Grassroots Club Sponsorship Slow Down? Direct Answer Grassroots club sponsorship often slows down because clubs do not have a clear sponsorship structure. It is not always because businesses are not interested. More often, delays happen because decisions...
by Donna Mingo | Jul 1, 2026 | Sponsorship Advice, Sports And Event Sponsorship, Terry Johnston
Why Do Clubs Struggle to Secure Sponsors? Direct Answer Club sponsorship is often misunderstood by grassroots clubs. Many believe the biggest challenge is finding businesses willing to sponsor them. In reality, the bigger challenge is presenting sponsorship in a way...
by Donna Mingo | Jun 29, 2026 | Schools Sponsorship, Sponsorship Advice, Terry Johnston
How Can Schools Use School Sponsor Acknowledgement Without Endorsing Them? Direct Answer Schools can acknowledge sponsors without endorsing them by using clear, neutral and policy-aligned language. Acknowledgement recognises that a business has provided support....
by Donna Mingo | Jun 28, 2026 | Schools Sponsorship, Sponsorship Advice, Terry Johnston
Direct Answer A school sponsorship opportunity becomes attractive to a local business when it is relevant, clearly defined and easy to assess. While many schools focus on what they need support for, local businesses are often assessing something different. They want...
by Donna Mingo | Jun 27, 2026 | Schools Sponsorship, Sponsorship Advice, Terry Johnston
What Is The Difference Between Fundraising And Sponsorship? Direct Answer Fundraising vs sponsorship is a common topic for schools. While both help support school initiatives, they are not the same. Fundraising is generally focused on raising money through donations,...